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Tender Gourmet Butchery

Ben Fordham
The Challenge
Celebrity butcher Adam Stratton markets three outlets in major retail centres in Sydney. Seeking to grow without the overhead of bricks and mortar setup, Tender Gourmet turned to Talent Corp to help fire-up their online shop..
The Solution
Talent Corp coupled media personality Ben Fordham with radio, social media, and SEO to drive website traffic. Targeted keywords aligned with the campaign messaging to optimise search results.
The Results
Within the first month of the campaign, search results increase by over 70% with the campaign delivering 5 times return on investment. As Adam said, “the team at Talent Corp really understand how a talent led campaign can drive both retail and online sales. It’s been winning result

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