Getting Newcastle Set for Spring
Objective
Position Flower Power as Newcastle’s destination to “Get Set for Spring”, using vibrant seasonal creative, compelling product offers and competitive pricing to drive customers in-store.
Approach
Talent Corp showcased the campaign through full-page colour executions in the Newcastle Herald, giving the retail creative maximum impact and making Flower Power’s seasonal offering unmissable.
Outcome
The premium execution reached an estimated 87,240 weekly print readers, combining strong local reach with a timely call to action for Newcastle gardeners.
Media Partners