Talent Corp today announced its expansion into the Melbourne market following its strategic alliance with sponsorship and event specialists SalesandMedia.com.
The new operation will be headed up by S&M’s Chairman Paul Gardner AM who will oversee both Talent Corp Melbourne and the Sales and Media businesses.
For over 20 years Paul played pivotal roles within advertising agency the Grey Group, the last thirteen as Group Chairman of ANZ operations and he makes important strategic addition to Talent Corp.
Paul Gardner said, “In an age where trust in organisations and institutions is at an all time low, brand ambassadors are a shortcut for consumers that is both brandsafe and effective. The Talent Corp model definitely is fit for the times”
Mark Noakes said. “Extending our geographies has always been factored into our growth strategy so it’s exciting to open our second office headed up by Paul. His experience and leadership will deliver us an enormous head start.”